RECIPE FOR A SALE


There are 6 main ingredients that make up the sale of your home:

  1. Location: We usually cannot move a home! To coin the favourite phrase of appraisers: "Location, Location, Location." The pricing of your property must reflect its location.
  2. Condition: The upkeep and presentation of your property is crucial to obtain the highest value for your home in any given market at any given time. The pricing of your property must reflect its condition.
  3. Price: Price is the number one factor in the sale of a home. A property is really only worth what one person is willing to pay another to gain ownership of it. Price must be in direct relationship to the other 5 ingredients.
  4. Terms: The more terms available on your property the more potential purchasers you reach. The pricing of your property must reflect the kinds of terms available to purchase it.
  5. The Market: i.e. Interest Rates, Competition, and the Economy all make up and influence the state of the Market when you sell your home. The pricing of your property must reflect the current status of the Market.
  6. The Realtor: Does the Realtor have a written plan of marketing? Are they in regular spoken and written contact with you? Have they held open houses for Realtors? for the public? for their office? Have they "showcased" your home?

When all of the above ingredients are in agreement ... we have a sale! If just one of them is out of line it will take a longer time to sell, and ... the more ingredients there are out of line ... the longer it will take before the sale of your home takes place.

You control five of these!

Gordon Tews

RE/MAX Camosun

Business: (250) 384-8124


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